In today’s digital world, your online presence is in many ways already one of the most important aspects of your business. To help you make the transition from having a website that supports your business to having a website that drives you forward, consider implementing some of the following aspects into your digital strategy.

18 May 2018

Entrepreneurship comes with many challenges. Uncertainty and risk are the inherent elements associated with business. At one time you post impressive sales, while other times, you barely make it to the bottom line. So when you are operating on a tight budget, increasing sales becomes more of an uphill task. Here is how you can increase sales of your small business without having to spend a fortune.

16 May 2018

Since we have you here and the title made you click for more, we can say for sure that you’re down to improve your marketing strategy and that’s definitely a wise decision. Want to find out about writer's block and how to overcome it, search engine optimization and it's importance regarding your content, promotion and how you can measure success? Let’s dive in.

14 May 2018

When thinking about the one thing that is crucial to the success of any business this is what comes to mind: the bond between the company and its customers. I say this because it’s not something one can buy: it’s deeply emotional and honest. But it turns out that you don’t have to flip over your head to get that special connection with your clients anymore: content marketing has been the answer all along.

11 May 2018

As a business owner, you understand the importance of having a website. After all, a well-designed website could increase your sales by over 300 percent. As you explore various options of website creation, you may notice a number of sites referring you to DIY web builders, like Ucraft. However, there are plenty of myths floating around, deterring business owners from attempting to create their own websites...

10 May 2018

Website popups can be the greatest marketing tools if constructed and implemented wisely enough. It's not a difficult thing to create a popup, if you have a user-friendly tool for website popup creation. The challenge is to know what kind of popups can be of perfect use for specific cases. Another essential point is picking the right way of displaying those website popups on your site not to push your users back, but rather engage them with your offers.

03 May 2018

In every industry, let it be technology, nutrition or even fashion, there are people who’s opinion does matter. They have widely read blogs, huge social media followings and more. And they have the ability to influence their followers with their words: in other words, it’s all about trust. Now, if you want to boost your traffic, increase sales or anything else, one great marketing technique is influencer marketing.

30 April 2018

Seasonality is a very important factor when talking about a business. Some businesses, like skiing resorts, have their revenues in winter, whereas some others, like writing agencies wait until autumn to earn their profits! However, there are some nuances business owners of seasonal companies must take into account in order to succeed. Here are those…

26 April 2018

Besides delivering valuable content on various subjects, Ucraft is primarily a drag and drop website builder. Our goal is to bring you an easy-to-use solution that will enable you to create beautiful websites, regardless of your previous experience.